The digital marketing landscape is evolving every day, which means businesses need to stay on top of their game to reach and engage their target audience. Email is still one of the most effective ways for a brand to communicate with its customers and drive results.
We’ve all read stories about email being dead or dying — but we can assure you that those articles aren’t true. Email remains a popular way for consumers to receive information, promotions, coupons, and more from brands they like. In fact, email marketing remains one of the best ways for businesses to connect with their customers.
Whether you’re just starting out with email marketing as part of your company’s digital strategy or looking for new tools so you can take your email campaigns to the next level, this list has all the options you need to succeed with your next campaign.
In this blog, we’ve collated all the top 5 best email marketing tools or applications in the market. Here are the lists:
Top 1: Gmass
Let’s start with the basic one, Gmass. Gmass is another product of Google wherein you will be able to launch a campaign for free with 50 recipients per day. It is very easy to use, the tutorial is present right after you install the extension in your browser. The app itself will tour you in its functionality after installation. The only downside of this extension is that it’s only free for 50 recipients per day. With the limited recipients, it’s better for a small business or a start-up business. You can add more receivers and create a campaign of more than one per day, you will pay for it, however.
Top 2: Mailchimp
Mailchimp is an email marketing application you can find online. As for the field of email marketing, we can call mailchimp as the most popular. Mailchimp is free for the first month, and you can send up to 2,000 emails per day. With that huge discount, you can create a campaign for the whole month paying none.
Aside from it being free for the first month, it is also very easy to use. The tutorial is on the first page when you click their page on every search engine. More than that, it also has a fully functional web-based dashboard to manage it all. You can see your analytics, organize campaigns, manage subscribers, and send emails. You can do all those things from a single dashboard.
Top 3: Flodesk
Flodesk is the future of email marketing. Flodesk is newer compared to some other email marketing applications. In flodesk, you can easily create an email campaign since there are free email templates. It’s free for your first month, and if you wish to continue their amazing services for a longer period of time, you can subscribe to them for just $38 monthly, and you can cancel it anytime. Flodesk focuses on aesthetics, you can see it in most of their free email template. Their template will surely make you wanna look at it more and read all the things written in the mail, which will make your campaign more effective.
When you value usability, it will surely reach your expectation since it’s very easy to use. Based on the experience and its rating on the search engines, it is as easy as reading the alphabet. Due to it having a free template, you just have to input your email on the template, or should I say edit the template to make it more personalized, and then you’re done.
Top 4: Mailer lite
Out of all the email marketing tools on this list, mailer lite is the easiest one to use. Because of its drag-and-drop features, it makes it the easiest.
Unlike other email marketing apps or tools here, the subscription is based on the number of your contacts or your receiver. It also has a special “FREE-FOREVER” plan that can cater to up to 1,000 subscribers with 12,000 emails sent. The only major downside of this tool is that you need to provide lots of information before your campaign.
Every day, businesses are sending out more emails than ever before. With that, the need for a responsive email template is increasing. One of the best email marketing tools is Mailerlite. You can also use this tool to bulk-market your business by building campaigns for big events like Black Friday or Cyber Monday.
With Mailerlite, you can create emails that are engaging and can help your company increase conversions. The best part? It’s easy to use. However, before you start using this tool, you need to do some research to find out which template type is best suited to your business.
Top 5: HubSpot
Last but certainly not least, HubSpot. The leader in CRM services, primarily email marketing, is Hubspot. It is the best platform for an all-in-one marketing solution because it can manage everything, involving emails, social network posts, and blog publishing.
With HubSpot, you can have a 14-day free trial, then after that, if you wish to continue, they have 3 plans for you, you’ll have to choose between those three and continue using their service.
To cope with the user-friendliness, they also have drag-and-drop features that are almost the same as the mailer lite. You can also make sure that all your leads are real humans. With that feature, you can send non-generic emails and they will surely love it, and in the best case, they might be your next customer.
This is the end of my blog, I hope you like it and you have learned a lot from this blog, and thank you for reading this blog. If you have any suggestions just leave a comment in the comment section and if you find this blog helpful, please share this blog with your friends who need this kind of blog. See you on my next blog thank you!